An independent creative agency based in the heart of Shoreditch

Goal
Region
London
Industry
Advertising
The Challenge
Long payment terms
The Solution
Kriya Lending
How Nonsense grew with invoice finance
When Nonsense began back in 2007, they borrowed a corner of a friend’s office and called everyone they knew in the industry to say they’d started an agency. They charged a project fee instead of a day rate and kept some of that aside to grow the business over time. By the end of that first year they could afford their first employee.
Over time, the number of clients that Nonsense was working with began to grow and along with it the scale of the projects. Nonsense began pitching bigger, more ambitious ideas. Fast forward to 2018 and the agency was working with some of the largest brands across charity, food and beverage, insurance and sport.
"I was quite surprised at just how simple the whole Kriya proposition is and how easily it all plugged in. From a project delivery perspective, it simply slotted into our workflow."



